United Platform for Creativity in Education

UPCE 2020 – The Measurement of Creativity: Theory and Practice

Dear research fellows,

We would like to invite you to our 4th UPCE conference entitled “The Measurement of Creativity: Theory and Practice”, organized by the creativity research teams from Utrecht University, Radboud University Nijmegen, and Webster University Geneva.

Conference date: March 13th, 2020

Place: Boothzaal, University library, Utrecht University, Utrecht, the Netherlands (For accessibility and parking, check here).

Please click here to register for the conference.

(Note: At the end of the day, a dinner combined with the game of jeu de boules will be organized. Please click here to register if you’re interested in joining the dinner. )

The Measurement of Creativity

In last decades, creativity has become a hot topic for research. However, as an important aspect of creativity research, what serves as robust measures of creativity is still debated and has attracted substantial interests for further investigation. Therefore, this one-day conference will focus on the measurement of creativity. We hope this conference will provide an overview of the current research state of this specific topic, including new insights from different creativity-niches and a lively discussing regarding the measurement of creativity. Leading scholars from several fields will share their thoughts and present their research findings. Their views will serve as a starting point to initiate the discussion. We are very delighted to invite you to participate in this unique conference to share your thoughts and to contribute to the theory and practice of measuring creativity.


Conference program (preliminary version) — Click here for abstracts. 
Time Activities Speakers
8:30 – 9:00 Registration & Coffee
9:00 – 9:15 Welcome & Opening Evelyn Kroesbergen, Utrecht University, the Netherlands
9:15 – 9:55 Keynote one

Psychometric and neural cognitive perspective on measuring creativity

Mathias Benedek, University of Graz, Austria.
9:55 – 11: 10


Idea incubator (Monitor: Marije Stolte)

Researchers present an idea regarding the measurement of creativity, which provides a starting point for group discussions.

Matthijs Baas (University of Amsterdam)

Robin Willemsen (Radboud University Nijmegen)

Elisa Kupers (University of Groningen)

11:10 – 11:25 Coffee break
11:25 – 12:05 Keynote two: Expanding the creativity measurement landscape: idea evaluation, forecasting and idea selection Simone Ritter, Radboud University Nijmegen, the Netherlands.
12:05 – 12:45 Keynote three

Reading creatively through electronic literature in educational settings


Inge van de Ven, Tilburg University, the Netherlands.

12:45 – 13:45 Walking lunch (included)
13:45 – 14:25 Keynote four

Creating and measuring creativity tasks with Cognitive AI systems


Ana-Maria Olteteanu, Free University Berlin, Germany

14:25 – 15:05 Keynote five

Cultural and Social perspective on Measuring Creativity

Vlad Glaveanu, Webster University Geneva, Switzerland.
15:05 – 15:20 Coffee break
15:20 – 16: 20 Alternative Flashing Session (15 mins per talk)

Report 1: Process-based measurement

Report 2: G- & D-study

Report 3: Measuring mathematical creativity

Report 4: Measuring the Effectiveness of Creativity Training


Honghong Bai (Utrecht University)

Mare van hooijdonk (Utrecht University)

Michaela Meier (University of Graz, Austria)

Xiaojing Gu (Radboud University Nijmegen)

16:20 – 17:15 Panel discussion Evelyn Kroesbergen

Kiene Brillenburg Wurth

Vlad Glaveanu

Inge van de Ven

Ana-maria Olteteanu

Mathias Benedek

Baptiste Barbot (Université Catholique de Louvain – UCLouvain, Belgium)

17:15 – 17:30 Closing and take home message Paul Leseman, Utrecht University, the Netherlands
19:00 – 21:00 Explore city center of Utrecht / Dinner (optional, extra payment required)


If you have questions regarding the registration and the conference, please contact us via email: UPCE@uu.nl.